Freelance UX Expert

I’m an experienced UX expert with over 23 years of experience designing and researching digital products for top brands.

I can help you:

  • Conduct user research to deeply understand your customers
  • Map user journeys to improve workflows
  • Design intuitive interfaces that engage users
  • Identify UX issues impacting your conversion rates
  • Prioritise features based on user needs
  • Ensure accessibility and inclusivity for all users

I work remotely from Bournemouth, Dorset, but travel throughout the UK as required for client meetings.

I offer very reasonable day rates or project prices based on a no-bloat, extremely efficient process.

Let’s chat

I’d love to chat about the best way to help you. If I’m not the right person, I can help you find someone from my extensive network of top freelancers, consultants, and companies.

My Experience

I’ve delivered UX projects for companies like Burberry, BBC, Financial Times, and Vitality. My focus is always on designing the best possible experience for your customers.

Some highlights:

  • Led a complex gamification project for Vitality’s members which boosted engagement 23%
  • Conducted ongoing user research for Burberry that informed their digital strategy
  • Designed and user-tested a pan-BBC single sign-on project unifying engineering and design teams

If you’d like to know more about my background and experience, here’s my LinkedIn profile.

I charge a reasonable day rate and the benefit of my experience is that you get a highly experienced UX freelancer capable of delivering excellent UX work, typically much faster than other fr


My UX freelance services include:

User Research

  • User Interviews
  • Usability Testing
  • User Surveys & Diary Studies
  • Jobs To Be Done

Information Architecture

  • Sitemaps
  • Navigation design
  • Card sorting
  • Tree testing

Interaction Design

  • User flows
  • Journey Mapping
  • Wireframes
  • Iterative Prototyping

Strategy & Consulting

  • Coaching & mentoring
  • Training
  • Digital Product Strategy
  • Ad-hoc support and UX consultancy

Let’s work together

I’d love to learn more about your project and see how I can help take your product’s UX to the next level.